At a time when top sports teams and events are receiving unprecedented levels of interest from the media and from supporters, many event owners and rights-holders are not making the most of their development and engagement opportunities. Event owners and rights-holders have the potential to connect with people in a way that is envied by even the most successful consumer brands. Managed in the right way they can become a special part of people’s daily routines and emotions and earn the loyalty and commercial return that go with that status.
Extracting Value from Photographic Assets
Capture the Event’s (“CTE”) unique proposition is to help event owners, rights-holders & sponsors extract more value from their Photographic Assets.
From experiences gained of working with such organisations as London 2012 Olympic & Paralympic Games, Cheltenham & Aintree Racecourses, Rugby Football Union, Glasgow 2014 Commonwealth Games and the British Olympic Association, as well as with many blue-chip sponsors, CTE can swiftly pinpoint the commercial and marketing opportunities that Photos can provide as an inspiring and flexible way of connecting with target customer groups and driving revenues.
CTE is a specialist marketing consultancy using inspirational sporting imagery to enhance brand and event value. Sport is unique in creating stunning, exceptional moments that excite and inspire. These special occasions can set-up strong emotional connections between spectators, participants, the event, and the brands that sponsors support.
CTE specialises in extending and deepening these connections. Powerful, inspiring photography of outstanding sporting moments is used at critical engagement occasions to establish longer term relationships and value for everyone involved.
Portfolio of Business Solutions
CTE now has specialist teams to analyse different sporting sectors in order to identify and deliver a range of engagement and experiential activities, using latest digital technology, platforms and marketing channels. Case studies are available upon request.
To become a partner to many major national & international sporting events, organisations & sponsors, and in so doing, become recognised as an established provider of photo products & services by large numbers of the sporting public.